SEO Manager at the Australian Broadcasting Corporation (ABC), Peter Buffington leads the SEO strategy across the organisation from both a technical and editorial SEO perspective.
With 8 years of experience in wider media and journalism (TV, radio, print, digital marketing) and 5 years of experience in SEO specifically, Peter’s specialties include: enterprise SEO, content marketing and digital media consultancy.
He began his SEO career at Page One Power, a US-based link building firm in Boise, Idaho (his hometown) and from there, he moved to Australia and spent nearly three years at the media agency Mindshare managing SEO strategy for leading businesses such as Volvo, Dyson, General Mills and Unilever.
Fascinated by human behaviour like search interest and a strong advocate for easily accessible information, Peter is excited about the future of SEO and online publishing.