Mark Irvine (USA)
Senior Data Scientist and Analytical Lead
Mark is chiefly responsible for creating WordStream’s data-driven industry research, analyzing data and spotting trends within over 30,000 Google, Bing, and Facebook ad accounts. He regularly presents his research on trends in the PPC industry on webinars and at conferences around the country, such as SMX, Social Media Week, and Pubcon. His work has also been featured on CNET, The Washington Post, MSNBC, BBC and CNN. Mark has been named one of the 15 most influential PPC Experts each year since 2016 by PPC Hero.
- Day two – Search Summit