Garrett Mehrguth is the co-founder and Chief Executive Officer of Directive, a next-gen performance marketing agency for software brands. Since its establishment in 2014, Mehrguth has led Directive in its expansion of five new locations, starting from Orange County, to Los Angeles, San Francisco, New York City, Austin, and London. For the past two years, Directive has ranked in the top 1,200 in the Inc. 5000 fastest-growing companies in the U.S. Additionally, Directive is certified as a “Great Place to Work” for 2020. As a thought leader, Garrett speaks at Digital Summit, G2 Reach, Search Marketing Summit, UnGagged NYC, SMX West, State of Search, General Assembly, MozCon, etc. Garrett has also been published by Salesforce, SEMrush, Marketing Land, Moz, Marketo, Search Engine Land, Ahrefs, Convince & Convert, Search Engine Journal, and more. Additionally, he has been a guest speaker on the following podcasts: Marketing Scoop, The Search Engine Journal Show, The DigitalMarketer Podcast, The PPC Show, Salesforce’ Marketing Cloudcast, Mixergy – Startup Stories with 1000+ entrepreneurs and businesses, The Growth TL;DR, Edge of the Web and more.