Advanced PPC and Social Ads, Part 1
Session Master Search and Social ads from the masters at BlitzMetrics that have managed a billion dollars of Google and Facebook ads over the last 12 years.
Part one of this three-hour advanced workshop will teach you how to:
- Build a Strategic Plan that balances search and social efforts (via the Success Tracker for budgets, resources, and timelines, even for teams just getting started)
- Structure your Topic Wheel (content strategy for content and targeting reuse between Facebook, YouTube, interest/display targeting, and retargeting)
Dennis Yu (USA)