Head of Owned MediaMindshare Australia
Head of Owned Media at Mindshare Australia, Phil Ohren leads intent & interest based marketing for a wide variety of global brands.
A seasoned digital marker with 10 years’ experience in the UK & Australia. Phil’s specialities include; data science, content marketing, SEO & SEM, performance media & user experience. He’s an advocate of Owned & Earned and believes client focus is shifting towards non-interruptive media, by 2020 he believe we will see dramatic changes with Owned & Earned media investments increasing 300%.